The Email Standards Project has finally launched - on my birthday too I might add. This is pretty exciting news and if all goes well it may make a very difference to designers and marketers of email marketing. What are they about? In their words: "The Email Standards Project works with email client developers and the design community to improve web standards support and accessibility in email. Our goal is to help designers understand why web standards are so important for email, while working with email client developers to ensure that emails render consistently. This is a community effort to improve the email experience for both designers and readers alike." They have a heap of reports on the current state of email clients such as AOL, Yahoo, Gmail and the likes which are free to view.
Labels: Email Clients, Email Rendering, Email Standards, news
