Email4Thought

Lycos Europe to shut down email service on February 15th

Lycos Europe is shutting down its email services as of February 15th 2009. This means that you only have a couple of weeks to obtain the new contact information for your European Lycos and tripod email users.

The domains which will be affected are:

• mail.lycos.de, mail.lycos.co.uk, mail.lycos.it, mail.lycos.nl, mail.lycos.es
• caramail.lycos.fr, caramail.fr, multimania.com
• firemail.de
• jubii.co.uk, jubii.com, jubii.de, jubii.dk, jubii.es, jubii.fr,
  jubii.it, jubii.nl

Please note only the European domains will be affected. The US based domains; lycos.com, lycos-inc.com, lycosmail are not currently being effected by this shutdown.

Thanks to our friends over at emailkarma for this info

Useful Information about the Australian Spam Act

A nice succinct post on the Australian Legislation with some useful links can be found on Deliverability.com

Excerpt:

Enforcement Effects:

According to the ACMA, as a result of Spam Act 2003, 200 businesses have since been required to amend their email practices, five businesses have been fined over civil penalties totaling $20,000, and three businesses have provided enforceable undertakings. The ACMA has recently begun a federal case under the act against three companies for allegedly sending mobile users unsolicited SMS messages concerning Australian dating sites, seeking fines of up to $1.1 million per day. A hearing has been set for February 6.

Email Evolution Conference 09 and huge discount offer

Need inspiration? Need to hear about some great case studies? Need some encouraging and informative facts and figures to apply to your campaigns? Need to learn from the best in the industry? Then come to the DMA's Email Evolution Conference in Scottsdale Arizona, February 9-11.

I'm happy to announce that I'll be partipating in a panel, so if you're planning on coming, be sure to let me know. Also - don't forget to use the following code when registering to get a fantastic discount: JAN09. You'll save a huge USD$700 on the conference price and will be able to register for just USD$999!

Marketing to Europe - The Do's and Don'ts

Location: Westin Kierland ~ Scottsdale, Arizona, USA
Date: Tuesday, February 10, 2009
Time: 3.30pm - 4.30pm

We'll be looking at an overview of the European marketing: Size of market, population comparison to give an understanding in the size difference between US and European market. “countries” vs. states. Issues marketers must take into account: Legislation by country, importance of quality translations, language barriers, appropriate English (American vs. British), time zones, public holidays, character sets - and how they can impact on template design and delivery method. Accommodating European data in opt-in forms, such as the fact that many require ZIP CODE fields (a real turn off in Europe).

Speakers:

Kath Pay, Managing Director, Ezemail
Dela Quist, CEO, Alchemy Worx
Tamara Gielen, Independant Email Marketing Consultant
Skip Fidura

View the other Sessions

Take the UK Client Email Marketing Survey

I'm sure you'll agree that email marketing is one of the most effective and efficient channels, well worth promoting and developing.

So, if you're a UK marketer, then you can help us support the UK DMA with its important research initiatives and receive a free copy of the final report.

The National Client Email Marketing Survey is an initiative undertaken by the DMA Email Marketing Council.  The client survey seeks answers to a mixture of response rate data and attitudinal questions, the outcomes of which compliment the National Email Benchmarking Report produced on a quarterly basis.  

Participating in this survey will help make the 2009 Annual National Client Email Marketing Report one of the most up to date resources for email marketing research.

Want a copy?  Then, please help us by completing the survey.

Survey guidelines:

• Ensure you insert your email address in the first box so you can receive a free copy of the final report
• Where a % is asked for, please enter numeric values only.
• If you do not know the answer, please leave blank.
• You are able to go in and out of the survey as many times as you like by pressing save, then when you are completely finished press the submit button

Take the UK Client Email Marketing Survey now